RSS
 

Archive for January, 2010

Happy New Year: What Will it Bring?

04 Jan
Becky Cortino

Becky Cortino

 
 
 
 
 
Happy New Year!

By now, we’ve greeted the New Year together, anticipating joys to-be discovered and unexpected adventures! What exciting plans do you have?

In this New Year, I will be expanding my focus, and forging out in familiar directions, on newly-blazed trails. Inspired by Chris Brogan’s “3 Words for 2010,” I have established 3 aspects of concentration. I admire his brevity, but personally feel the need to have a little more to hang onto for direction this year. My areas of development for 2010 are as follows:

Social Media: I will be sharing more information, with widespread integration and increasing collaboration. Are we connected?

Communications Services: I am expanding my professional services and products for my clients; offering them in new ways.

Writing: I will be business-writing more – but less in other ways. In the last week, my third book in my Applied Humor Therapy series has now been officially shelved – indefinitely. As I prepare for 2 major speaking engagements this year I will use my work, but it will not be in book form even though  nearly completed.

 

I look forward to hearing what your plans are, and seeing how the New Year unfolds – exciting times ahead! :) Please leave your comments…

What do you have planned for 2010?

How can I help you with your plans for this New Year?

  • Share/Bookmark
 
No Comments

Posted in Social Media, communication, marketing, planning, writing

 

4 Keys to Stay on Track and Realize Your 2010 Business Goals

02 Jan
Top 3 Goals

Top 3 Goals

As a fresh New Year stretches out before us, ’tis that season when great plans are enthusiastically made, often with seemingly boundless optimism and energy. If you’re like me, you already have an ever-expanding list of things you want to accomplish this year!

Effective planning will help you stay on track and realize your 2010 business goals.  Here are 4 keys to help you in the process:

  1. Identify your top 3 goals — but wait! There’s more… don’t stop there. In fact, don’t even lay out a detailed action plan, schedule dates, and be off and running just yet. Take each of your top goals and break them down into manageable parts, as components.
  2.  Select the part associated with each goal that will begin to move you in the direction to attaining it. This means you are not setting out to devour the entire elephant this month, but you will get a good start in the process, by taking specific steps.
  3. Set up a calendar to lay out a systematic plan. By working your way through a strategic series of steps, you will reach your goal. Because you can see progress and enjoy the accomplishment along the way, it is easier to work the system incrementally.
  4. Evaluate and track your progress weekly. Schedule this review in your calendar. Accountability is a great motivator. Enlist a business partner, colleague, friend or spouse to encourage you in your efforts.

Business goals and dreams may be “super-sized” in scope, but to stay on track, while improving the business bottom line, “bite-sized” portions simply dished out on a continual basis are far more effective and satisfying. Working into a frenzy, ever-hungering for some sign of progress then throwing in the towel, often results with unmet goals and incomplete projects.

Expect challenges and difficulties with related changes and new directions. It’s easy to forget this is normal, no matter how committed you are to the task at hand. Once you’re on a roll and realize the sweet taste of success with each incremental step along the way to reaching your top 3 goals, it will be easier to stay on track and realize them.

What are your top 3 business goals this year? In my next post, I’m going to reveal what exciting new directions I plan to take. Look forward to seeing this New Year unfold — and hearing what your plans are!

  • Share/Bookmark
 
No Comments

Posted in business tools, planning