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Archive for June, 2010

Overload: When it all becomes too much…

28 Jun

BeckyCortino.com Atlas HiTechMost agree these are noisy times. The constant flow of information gushing out on a myriad of channels contribute to this glut.

At first glance, this condition might not seem to be a difficult situation. In fact, the ready availablity of  so much great  information at any time of the day or night might seem beneficial for anyone on a quest or armed with a need-to-know-to-now mission. 

The possibility of information on many channels is enticing indeed. Anyone wanting to learn more, research, study or “watch” can do so through a growing selection of ’channels’ or streams of information constantly ebbing and flowing.

A flip side and contributing factor to this deluge is sharing information through interactions and producing content, on an ongoing basis. These activities kick things up a notch for everyone who is involved. 

Recently, 3 personal contacts of mine chose to take time away from the grid. Due to the overload they were experiencing, all took time to stand back and evaluate. The result was a redesign of their individual strategic approach to active involvment. Wise choices for each!

It’s easy to be sucked into the vortex of Social Media and the vacum of media or content production, ignoring all else. It can become life! Overinvolvement can lead to missing out on the joys of real life – unplugged. 

Of course ‘joys’ and our own “successes” are defined by our personal preferences. Our success is outcome-based on choices we make. Choices resting on the solid foundation of established priorities and goals, help lead us in the direction of our dreams and the life we want to live — or not. If no action is taken to advance in that direction, it’s easy to figure how progress is not made.

Time away — a respite is good. It clears the mind, refreshes and gives time for creativity to be restored. A rest from the usual demanding pace inspires new ideas. Conventional wisdom assures us that strategic actions taken over a period of time will eventually at least head us in the direction of our goal, so a needed break does not hinder the process.  

For many of us, our work and interactions online are integral parts to our business model, so working smarter not harder is key. How to do this often eludes us. For some, this is the first time ‘work and life’ have blended, with home-based businesses. 

A lot of us talk about this. How are you handling this, in your work and life? Is it working for you? 

Effectively harnessing information channels, work strategies and what this overload really means will be addressed in a series of articles featuring time mangement tips and ideas to increase your productivity and effectiveness. 

In the meantime… here’s a great article on: Why Relaxing is Such Hard Work

 

Marketing+Media+Communications Wordle for the Day

18 Jun

BeckyCortino.com

 

Delivering Happiness: A Path to Passion, Profits and Purpose – Exceptional perspective by Zappos CEO Tony Hsieh

07 Jun

Exceptional perspective by Zappos CEO Tony Hsieh in his book released today: Delivering Happiness: A Path to Passion, Profits and Purpose

Zappo’s SOP:

Here’s a taste to whet your appetite for devouring this book (from the book’s website Delivering Happiness):

  • Pay new employees $2000 to quit.
  • Make customer service the responsibility of the entire company, not just a department.
  • Focus on company culture as the #1 priority.
  • Apply research from the science of happiness to running a business.
  • Help employees grow both personally and professionally.
  • Seek to change the world.
  • Oh, and make money too.

Stories and case studies of savvy entrepreneurs offering insights based on a highly-successful biz model of their own design such as Tony’s are inspiring! Small businesses are the wheels that move the economy in America, founded on core values, principles and standards.

Zappo’s is yet another example of how a small business can succeed based on simple, down-to-earth concepts. Success may be realized beyond anyone’s wildest dreams — which inspires daring to dream of the possibilities, taking chances, seeing the needs — giving rise to innovation.

I love stories like this, because I think it gives all a moment to pause — and wonder…

Perhaps it will encourage a fledgling business owner to give it all yet another a day at the office. Or maybe after much consideration, a fabulous new idea will be unveiled and given the spotlight that will have a positive impact in our world.