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Archive for the ‘professional services’ Category

Becky Cortino Interviews Renowned Jollytologist Allen Klein, Applied Humor Therapy Visionary

18 Feb

Becky Cortino interviews Jollytologist Allen Klein

On February 22, renowned Jollytologist Allen Klein, applied humor therapy visionary discusses his compelling journey and new book Learning to Laugh When You Feel Like Crying: Embracing Life After Loss, with AATH Laugh and Learn Teleconference host Becky Cortino, in a 60-minute interview. The interview will be conducted live at NOON ET (GMT5). Attendance is open to Association for Applied and Therapeutic Humor (AATH) members and nonmembers interested in attending this extraordinary event.

Klein got into this unusual line of work after his wife died of a rare liver disease at the age of 34. He saw how humor helped her, and those around her, cope. He also saw how humor helped him get through that loss. He now teaches others how to find some in trying times. Those audiences include people in 48 states as well as Israel and Australia, and clients from IBM to the IRS.

Klein is the immediate past-president of The Association for Applied and Therapeutic Humor, an international organization with nearly 600 members whose purpose is to advance the understanding and application of humor and laughter for their positive benefits.

Klein is also an award-winning speaker and best-selling author as well as the recipient of a Toastmasters Communication and Leadership Award and a Certified Speaking Professional designation from the National Speakers Association. (Fewer than 800 of its 4,000 members have this honor.)

He is also a 2007 inductee into New York City’s Hunter College Hall of Fame Only about a dozen people are selected from the thousands of the past graduates for this distinction.

Klein’s first book, The Healing Power of Humor, is now in a 31st printing and eighth foreign language translation. It shows readers how to use humor to deal with everyday trials and tribulations. His second book, The Courage to Laugh: Humor, Hope, and Healing in the Face of Death and Dying, documents how people have used humor to triumph over tragedy.

And his most recent book, Learning to Laugh When You Feel Like Crying, shows readers how to embrace life fully again after a loss. It incorporates the five steps of going from loss to laughter: Losing, Learning, Letting Go, Living, and Laughing.

He has also authored thirteen other books, including Quotations to Cheer You Up, Up Words for Down Days, The Change-Your-Life Quote Book, WorkLaughs, ParentLaughs, and TeacherLaughs. And his writing has appeared in four Chicken Soup for the Soul books.

Klein has a master’s degree in humor (from St. Mary’s College in Minnesota—and that’s no joke!) And he is well suited to his subject. Years before becoming a “Jollytologist”, Klein was nicknamed the “King of Whimsy” because he designed all the children shows at CBS television in New York City. Among those productions was one you probably remember—the Captain Kangaroo show.

Although no longer working in the light-hearted world of children, Klein still believes that adults need to take a lesson from them and lighten up. To help adults do this, Klein is both the editor or The Mid-Month Mirth Memo e-zine and founder of International Mirth Month (every March).

This teleconference interview will be conducted live at NOON ET (GMT5). Attendance is open to Association for Applied and Therapeutic Humor (AATH) members, and nonmembers interested in attending this extraordinary event. Registration is required, and allows access the recording.

REGISTRATION IS REQUIRED and may be completed by:

Email: staff@aath.org

– OR –

Call TOLL FREE: 888-747-AATH (2284) – OR – 949-715-4681

COST: AATH Members : FREE // Non-Members: $10

# # #

AATH Laugh and Learn Teleconference Host Becky Cortino is a professional Integrated Marketing Communications Consultant who assists clients in effectively expressing their message through New, Social and Traditional Media through her consultancy Express-It Media Fusion. She is also a published author, speaker and producer of numerous multimedia programs on the topic of Applied Humor Therapy.

Download or share this press release online, by clicking this link (here)

 

Some Real Magic: “Synthesis” Performed by Magic’s Royal Duke Sammy Cortino World Record Challenge

30 Jul

"Synthesis" World Record Challenge August 6, 2010

Isn’t it time for something new, fresh and fun?! How about establishing a brand new World Record? I’m hearing a lot of folks talk about “magic” methods, biz systems, and how things have worked like it — how about adding some real magic to your day — in just 90-seconds?!

Here’s the scoop, and how to do that…

Magic’s Royal Duke Sammy Cortino is presenting his card manipulation challenge — “Synthesis”:

Event to be held on Friday, August 6 1:30-2:30PM EDT; “Synthesis” performed at 2PM EDT, from Facebook and in-person at the Julian G. Whitener Municipal Building in downtown Hickory, NC and streaming live on Facebook…

Sammy’s “Synthesis” is a combo of Houdini’s old sleight of hand techniques, presented in new way, as a ‘stunt,’ in Houdini’s style… the challenge will be officiated by the Honorable Mayor Rudy Wright.

“Synthesis” details: Sammy’s World Record Challenge is manipulating 300 cards (almost 6 decks of playing cards, 5 1/2″ high, stacked), blindfolded, with both hands. It is rare to be able to manipulate cards equally well with both hands — almost unheard of, in fact… very few on record as able to do this.

*This is a “Thank you” to Hickory for everything, as Sammy launches his Magic career onto a new level, in this next year!

*This is a Global Celebration, event streaming L-I-V-E —  Everyone is invited! We have been and are harnessing the social and new media, as well as the traditional…

*If you miss the event, hi-def vid will be uploaded to YouTube — catch it any time: http://youtube.com/SammyCortino

Key Points in Sammy’s magic career:

At the age of 12, Sammy was inducted into the International Brotherhood of Magicians. Seigfried & Roy, Lance Burton and Terry Evanswood signed his application, and all have served to inspire Sammy’s performances. He has remained in contact with them.

Sammy is a member of London’s Magic Circle. He holds a Doctor of Magic degree, conferred by the International Magicians’ Society, the world’s largest magician’s society.

First stage show at Hickory Community Theatre at age 14…

Broyhill Civic Center Grand Illusion Show in ’06

Hayes Performing Arts Center ’07

Appalachian State University show in ’08

Sammy has been actively involved Frye Regional Medical Center’s Charlie’s Chaplains Hospital Creative Arts Ministry since 1997, performing simple tricks to brighten the patients’ days and empowering them by having them participate (as possible) in the performance. He serves as Assistant Coordinator of the ministry, since 2004: http://CharliesChaplains.blogspot.com

At 21, Sammy is a rising senior at Appalachian State University, where he studies broadcast.

Magic’s Royal Duke Sammy Cortino: http://www.SammyCortino.com

Recent Media Blitz Interviews, over the last 3 weeks:

Fox-Charlotte “Fox News Rising” http://www.youtube.com/watch?v=gwW7Oga_edA

NBC-WCNC “Charlotte Today” http://www.youtube.com/watch?v=7utOWkTxm4o

Hickory Daily Record: http://www2.hickoryrecord.com/content/2010/jul/28/illusionist-will-try-make-300-cards-disappear-and-/

This is a Global event, streaming live! What time in the world will this event be for you?

World Clock Time+Date Converter: http://timeanddate.com/worldclock/

World Clock Time Converter: http://www.timeanddate.com/worldclock/converter.html

Hope to see you there!

 

Marketing+Media+Communications Wordle for the Day

18 Jun

BeckyCortino.com

 

Let’s be Perfectly Clear…

05 May

BeckyCortino.com Unravels Your Ball of StringEffective communication involves more than just selecting the right vehicle or tool as the medium for your message.

A concise, clear statement of what you or your business is about establishes your marketplace position. It helps people understand what you do– stand for – if a meaningful connection can be made.

Convoluted messages turn even the most adventurous away. No one has time to unravel this ball of string. Not now. Not ever. You have to help them!

Conflicting messages not only confuse those who hear, but make you and your company look disorganized and unsure about your mission. The impression gives rise to question: Is this what you’re doing today? What if this service isn’t needed until tomorrow — where will you be, then?

This is more than the proverbial ‘elevator speech’ you hear so often about. It is so much more — and yet, so much less. Your message should be boiled down into the most concentrated form, resulting in the true essence of what you or your company does. It should be in a simple one-liner, in fact.

Some say this is especially important today, but it always has been so. It’s the hallmark of a durable brand, consistently delivering as promised over the long-haul, earning the title of ‘dependability’ associated with it.

How this evolves, is seeded from the one-line positioning statement: the organization’s focus, purpose and realm is clearly presented. It serves to expedite networking opportunities by cutting to the chase and openly offering a position (mission), a view (philosophy), a specific contact (you/business), product/service (solution).

 

I am an Integrated Marketing Communications consultant. For many years, I have enjoyed working with businesses and professionals, helping them in their communications efforts… I can help you unravel your ball of string and keep it from becoming a tug-of-war!

Do you need some help to fine-tune your message? I am available and currently offering my professional consulting services to help you Amp-Up your unique communications efforts. This is no kit-in-a-box — it is one-on-one time, geared especially for you, my recommendations to help you solve your current challenges and reach your business goals. 

I would welcome the opportunity to connect with you, and to discuss your specific needs.  Please contact me using this online form (linked here)